When will the ads go live?
Your ads will be built, and a proof of those ads will be sent to you for approval.
On approval, the ads will be set to go Live in their respective Social / Google channel within a 12-24 hour period of the ads being approved.
What is the duration of my ad campaign?
The duration of your ad campaign will depend on both the marketing channel and budget selected. If you run a single ad type on either Facebook / Instagram or Google, the minimum spend is $150. The duration for the ad based on the budget allocated will be 14 days. Ads will be run according to the ad type. If an upcoming inspection or auction ad type is selected then this ad will run in lead up to the OFI or Auction day.
Please see example duration cycles below:
Facebook / Instagram or Google - 1 Ad Type @ $150 = 14 Days
Facebook / Instagram or Google - 2 Ad Types @ $300 = 14 Days
Facebook / Instagram or Google - 1 Ad Type @ $300 = 28 days
Facebook / Instagram or Google - 1 Ad Type @ $500 = 40 days
Facebook / Instagram and Google - 1 Ad Types @ $300 = 14 Days
Facebook / Instagram and Google - 2 Ad Types @ $500 = 14 Days
Facebook / Instagram and Google - 3 or 4 Ad Types @ $500 = 28 Days
Note: Allocation of spend will be split 50/50 with Facebook and Google if both channels are selected. Campaigns will be monitored with the spend allocation shifting to the channel yielding better impression results. Our goal is to maximise your ad(s) presence within each respective channel, and alterations will be made to deliver your ad better results.
How do you cancel a campaign once live?
Please email support@socialeazie.com if you would like to cancel or pause a Live ad.
Note: if there are any remaining funds on the campaign, they can be reallocated to an alternative campaign or for example a ‘Just Listed’ campaign can be switched to a ‘Just Sold’ Campaign.
How does billing work?
You are required to enter your credit card into Social Eazie prior to ordering your first ad at the end of the ordering process. Once the credit card has been added it will be saved against your account to be used next time you run an ad.
Note: your card will be charged at the point you click ‘order ad’. A receipt will be sent to your email, and an invoice will also be generated with the description of the ad for easy account reconciliation on your end.
What happens once I order the ad?
The first time you order an ad, a social eazie representative will contact you to setup your social eazie account, and request to your Facebook page and Instagram account. We will also setup your billing, as well as answer any questions you may have about social media and Google ads.
Once your account is set up, your ads will be prepared by our team, and if you have pre-selected to receive a proof before your ads go live, we'll send you a proof for approval. Once you've approved the proof, your ads will go Live.
Once your ads are Live, you'll be sent through a reporting link that you can share with your Vendor that shows a Live performance of your ad(s), including a PDF report.
What other types of ads can I run?
Whilst the system doesn’t show all ad types, the team do work with clients on an ad-by-ad basis and setup bespoke ads aimed at agency and agent prospecting and profiling in your local market. Reach out to the team to discuss the ad type options that are available to you for a different approach to social media advertising.
Will a Social Ads or a Social Eazie item be added to the listing's Campaign automatically?
No. When you begin including a social ad, via Social Eazie, option into your Vendor Paid Advertising agreements, you will need to manually create an advertising supplier (see: Adding Advertising Suppliers, create an advertising item (see: Adding Advertising Items) and either create a new campaign template (see: Set up an Advertising Campaign Template) or edit an existing template (see: Edit or Archive an Advertising Campaign Template) to include the Social Eazie item.